World Sickle Cell Day Marketing Services
Captured Branding is excited to partner with you on the World Sickle Cell Day event and is committed to delivering outstanding services to ensure its success. Your trust in our capabilities for your marketing and event planning needs means a lot to us, and we look forward to working together to make a significant impact.
Event Marketing
World Sickle Cell Day
Event and Services Description
Event Name: World Sickle Cell Day
Date: Saturday, June 22nd, 2024
Location: Hackley Park, MI
Event Description:
World Sickle Cell Day is a community event organized by I Slay Sickle Cell Disease to raise awareness about Sickle Cell Disease (SCD) and provide support and resources to SCD warriors and their families. The event features an SCD Warriors Meet and Greet, a fun zone for kids, a mini fashion show, free resources, a blood drive, vendors, food trucks, and much more. This is a free community event offering free screenings, resources, raffles, and food to attendees.
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Services Provided by Captured Branding:
1. Event Planning
- Partnership and sponsorship development
- Coordination with Grand Valley State University (GVSU)
- Outreach to potential sponsors (local businesses, national brands)
2. Marketing Strategy
- Online Marketing:
- Creating engaging social media content (posts, videos, stories) for Facebook, Instagram, Twitter, and LinkedIn.
- Development of a content calendar leading up to the event.
- Use of event hashtags and encouragement of attendee engagement and sharing.
- Email Marketing:
- Design and distribute newsletters and email blasts.
- Segmentation of email lists for targeted messaging.
- Influencer and Community Outreach:
- Engagement with local influencers to promote the event.
- Collaboration with community organizations for cross-promotion.
3. Event Marketing Costs
- Social Media and Email Campaigns: $300
4. Paid Advertising
- Facebook and Instagram Ads: $150
- Google Ads: $150
By delivering these services, Captured Branding aims to enhance event visibility, secure valuable partnerships, and maximize attendee participation, ensuring the success of World Sickle Cell Day.
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Contract Description
Contract Description for World Sickle Cell Day Marketing Services
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This contract is a formal agreement between I Slay Sickle Cell Disease (the "Client") and Captured Branding (the "Service Provider") for the provision of marketing and event planning services to support and promote the World Sickle Cell Day event, scheduled for Saturday, June 22nd, 2024, at Hackley Park, MI.
Key Components of the Contract:
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Services Provided:
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Event Planning:
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Development of partnership and sponsorship packages.
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Coordination with Grand Valley State University (GVSU) for potential partnerships.
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Outreach to potential sponsors, including local businesses and national brands.
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Marketing Strategy:
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Online Marketing:
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Creation of engaging content for social media platforms (Facebook, Instagram, Twitter, LinkedIn).
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Development of a detailed content calendar leading up to the event.
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Use of event-specific hashtags and promotion of attendee engagement.
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Email Marketing:
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Design and distribution of newsletters and email blasts.
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Segmentation of email lists for targeted messaging.
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Influencer and Community Outreach:
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Engagement with local influencers to promote the event.
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Collaboration with community organizations for cross-promotion.
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Event Marketing Costs:
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Allocation for social media and email campaigns.
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Paid Advertising:
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Budget for Facebook, Instagram, and Google Ads to maximize event visibility.
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Objectives:
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Increase visibility and engagement for the World Sickle Cell Day event.
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Secure valuable partnerships and sponsorships.
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Maximize attendance and participation.
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Deliverable Outcomes:
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A comprehensive sponsorship package.
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Developed social media content and calendar.
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Effective email marketing campaigns.
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Successful influencer and community outreach.
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Enhanced event promotion through targeted paid advertising.
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Payment Schedule:
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Initial Funding Payment: $500 due upon signing the contract.
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Marketing Campaign Development: $750 due Net 30 from the start date of the campaign development.
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Marketing Campaign Execution: $750 due Net 30 from the start date of the campaign execution.
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Terms and Conditions:
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Indemnification: Both parties agree to indemnify, defend, and hold harmless each other from any claims arising from breaches of the agreement.
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No Guarantee of Metrics: Captured Branding does not guarantee specific results or metrics but guarantees the delivery of the outlined services.
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Hold Non-Liable: Captured Branding is not liable for indirect or consequential damages resulting from the use of its services.
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Model Release and Image Likeness: Attendees grant permission to use their images for promotional purposes.
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Governing Law: This agreement is governed by the State of Michigan, United States laws.
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Termination: Either party may terminate the agreement with a 30-day written notice, with payment for completed work due upon termination.
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Confidentiality: Both parties agree to maintain the confidentiality of proprietary information.
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By agreeing to this contract, both parties commit to collaborating to successfully execute and promote the World Sickle Cell Day event. The agreement can be approved via electronic signature or by clicking the "I Agree" button on the respective website.
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Payment Description
The total budget for the World Sickle Cell Day marketing and event planning services provided by Captured Branding is $2,000. A 25% deposit fee applies, amounting to $500, which is due upon signing the contract. The remaining balance of $1,500 will be invoiced in two equal installments:
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1. Initial Funding Payment: $500 (25% deposit) due upon signing the contract.
2. Marketing Campaign Development: $750 due Net 30 from the start date of the campaign development.
3. Marketing Campaign Execution: $750 due Net 30 from the start date of the campaign execution.
These payments ensure the smooth execution of all planned services leading up to the event.
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Event and Services Description
Event Name: World Sickle Cell Day
Date: Saturday, June 22nd, 2024
Location: Hackley Park, MI
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Event Description:
World Sickle Cell Day is a community event organized by I Slay Sickle Cell Disease to raise awareness about Sickle Cell Disease (SCD) and provide support and resources to SCD warriors and their families. The event features an SCD Warriors Meet and Greet, a fun zone for kids, a mini fashion show, free resources, a blood drive, vendors, food trucks, and much more. This is a free community event offering free screenings, resources, raffles, and food to attendees.
Services Provided by Captured Branding:
1. Event Planning
- Partnership and sponsorship development
- Coordination with Grand Valley State University (GVSU)
- Outreach to potential sponsors (local businesses, national brands)
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2. Marketing Strategy
- Online Marketing:
- Creating engaging social media content (posts, videos, stories) for Facebook, Instagram, Twitter, and LinkedIn.
- Development of a content calendar leading up to the event.
- Use of event hashtags and encouragement of attendee engagement and sharing.
- Email Marketing:
- Design and distribute newsletters and email blasts.
- Segmentation of email lists for targeted messaging.
- Influencer and Community Outreach:
- Engagement with local influencers to promote the event.
- Collaboration with community organizations for cross-promotion.
3. Event Marketing Costs
- Social Media and Email Campaigns: $300
4. Paid Advertising
- Facebook and Instagram Ads: $150
- Google Ads: $150
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Collaborative detailed Marketing Plan with Dates
Timeline Leading Up to World Sickle Cell Day
May 22 - May 31
- Develop a social media content calendar.
- Create initial email marketing templates.
- Identify and contact potential sponsors and partners.
- Start social media promotion: Teaser posts.
June 1 - June 7
- Send out the first email blast to segmented lists.
- Post on social media about confirmed sponsors and partners.
- Begin influencer outreach and collaboration.
- Design and order event t-shirts.
June 8 - June 14
- Increase social media activity: Share behind-the-scenes content and partner spotlights.
- Post about event activities and what attendees can expect.
- Run paid ads on Facebook and Instagram.
- Second email blast focusing on event activities and schedule.
June 15 - June 21
- Final push on social media: Countdown to the event.
- Run Google Ads to increase local visibility.
- Coordinate with local news outlets for coverage.
- Final email blast: Last call for RSVPs and event reminders.
June 22 (Event Day)
- Live updates and posts from the event on social media.
- Engage with attendees and encourage sharing using event hashtags.
- Capture photos and videos for post-event content.
Post-Event (June 23 - June 30)
- Thank you posts to sponsors, partners, and attendees on social media.
- Post-event recap and highlights.
- Send thank you emails to sponsors and participants.
- Begin planning for Sickle Cell Awareness Month in September and a virtual event in August.
By delivering these services, Captured Branding aims to enhance event visibility, secure valuable partnerships, and maximize attendee participation, ensuring the success of World Sickle Cell Day.
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Give a partner access to business assets in Meta Business Manager
Let's get Captured Branding Add on Your Facebook Page
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Captured Branding
Business Manager ID: 1060705375137839
Adding a business partner to your Facebook business page involves a few steps within Facebook's Business Manager. Here's a step-by-step tutorial on how to do it:
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Step 1: Set Up Business Manager
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Create a Business Manager Account (if you don't already have one):
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Go to business.facebook.com.
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Click on Create Account.
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Follow the prompts to set up your business information.
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Access Your Business Manager:
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Log in to your Business Manager at business.facebook.com.
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Ensure you have admin access to the Business Manager account.
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Step 2: Add a Business Partner
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Navigate to Business Settings:
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In Business Manager, click the menu icon (three horizontal lines) in the top-left corner.
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Select Business Settings.
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Access the Partners Section:
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In the left-hand menu, find and click on Partners under the Users section.
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Add Partner:
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Click the Add button in the upper right corner.
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Select Give a partner access to your assets.
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Enter Partner Business ID:
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Enter your partner's Business Manager ID. Your partner will need to provide you with this ID.
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Click Next.
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Step 3: Assign Assets and Roles
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Select Assets to Share:
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You can choose the type of assets you want to share with your partner (Pages, Ad Accounts, etc.).
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For a business page, click on Pages.
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Assign Page Access:
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Select the specific page you want to share.
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Choose the permissions you want to grant (e.g., Admin, Editor, Advertiser).
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Click Next.
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Review and Confirm:
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Review the assets and permissions you are assigning to your partner.
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Click Save Changes.
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Step 4: Notify Your Partner
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Partner Notification:
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Your partner will receive a notification and email that they have been granted access.
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They will need to accept the invitation to gain access to the shared assets.
Step 5: Verify Access
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Verify Partner Access:
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You can verify that your partner has access by returning to Business Settings > Partners.
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Check the list of partners and the assets they have access to.
Additional Tips
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Permission Levels: Ensure you are granting the appropriate level of access based on your partner's role. Admin access grants full control, while other roles, like Editor or Advertiser, have more limited permissions.
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Security: Only share access with trusted partners and regularly review permissions to maintain security.
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Documentation: Keep a record of who has access and what permissions have been granted for accountability.
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Following these steps will help you effectively and securely add a business partner to your Facebook business page.